Watch how lighting can change the way your model looks.
You need to show evidence of pre-planning for your photo-shoots, planning and experimenting with different ideas before your photo-shoot takes place. This doesn’t mean you can only take these images at your photo-shoot, this should provide a guide for your shoot and a clear starting off point for you to experiment with.
6-8 storyboard style images planning your images and poses for your photo-shoot
Your 6-8 image plans should:
- Be labelled, indicating the type of shot and lighting to be used
- Explain why these planned images are appropriate for your genre and audience
A good example can be seen below:
This list of potential props and costume items should be very visual, with images, videos or even soundtracks being used to illustrate why these particular items are suitable for your genre and audience.
Be creative with how you present this, you could use a video fashion show or a interactive presentation to illustrate your props and costume.
You need to show proof that you have contacted your models, prior to your photo-shoot. This shows evidence of forward planning, the ability to manage your time and organise/manage different people.
You will need to provide:
- A screenshot of an email or text message
- Remember to remove personal data (emails/phone numbers etc..) from these screenshots before you post them on the blog
- A final list of the models you are using, this should contain:
- Photographs of each model
- Information about each model
- An explanation illustrating why you have chosen these models
- An explanation illustrating why these models are suitable for your genre and audience?
Some examples can be seen below:
Embedded Example 1:
Embedded Example 2:
Embedded Example 3:
You will need to create a mood board containing:
- Potential colours
- Potential fonts
- Inspirational front covers, contents pages or double page spreads
- Inspirational images
You should explain how each of these are potentially suitable for your magazine. Use your audience survey results
A good example of a mood board can be seen below:
You could also make a Pinterest Board with all your inspirations on it, like this:
To show advanced organisation and planning techniques you will need to provide evidence of forward planning, showing that you took time and effort to pre-plan your photo-shoots and editing time in order to successfully complete your project.
You can do this in a number of ways:
- Creating screenshots of calendars to show your shooting schedule
- You could create an interactive calendar through Google Calendars
- Use a timeline software to illustrate your progress and schedule using the following software
- Here’s how TimeToast looks:
- Here’s how Dipity looks:
A readership profile explains who the audience for your magazine are, painting a picture of a typical audience member and giving a variety of detailed information about your target audience. Your profile should include:
- The age range do they fit into?
- The gender are they?
- What brands they like?
- What music they like?
- What socio-economic group they fit into?
- How is your re-drafted magazine layout going to appeal to this target audience?
This blog post has the potential to be really creative with a massive range of digital tech being suitable to this task. See how creative you can be with this.
Below are some examples that have used some interesting pieces of technology:
Your online and paper survey should consist of 10 questions looking at gaining information about initial layout idea for the magazine. You should adapt and change this idea based on the results you gain from this survey.
You could start off with questions about:
The remaining questions should be geared towards their responses to your layout and content choices for your magazine. These take the form of the following questions:
- What genre do you think this magazine is?
- Why do you think that?
- Would you read the article on the front cover?
- If not, what articles would you want to read?
The more you know about your audience, the more you can tailor your magazine to suit them.
You should aim to get a mixture of both quantitative (data you can convert into numbers ie: age and gender) and qualitative data (data about thoughts and feelings ie: musical interests). You should also ask a mixture of open and closed questions in your survey to ensure you can gather this information effectively.
To create your online questionnaire you will need to use a website such as Survey Monkey. This will allow you to add questions once you create an account and send them to many different people through email, or by embedding the survey in your blog.
Once you have gathered your information you will need to analyse it.
You should look at
- How will these results affect how you re-draft and plan your magazine layout and content?
- What will you include/not include based on these results?
- Based on these results, who will be your target market?
Survey Monkey produces graphs and charts that can help you analyse your online results, but you will have to produce your own for your paper survey.
Although these examples do not include a magazine layout, good examples of audience questionnaires and analysis can be seen here:
You will need to create an analysis of 3-5 FC, CP and DPS’s
Make sure you cover a range of genres with your analysis, comparing the similarities and differences of each genre and magazine.
You should look at:
- The conventions found on this magazine?
- How is the cover band/artist being represented? (Denotation and Connotation)
- Stereotypes/Counter Stereotypes
- How is the magazine representing itself? (Denotation and Connotation)
- Who is the audience for this magazine? (be specific)
- Brand/music interests
- What genre is the magazine? How is this shown?
- Mode of Address
- What features of the magazine will you use/not use in your own music magazine?
You might also want to think about:
- The background of the company that prints the magazine
- Would this affect the content of the magazine at all?
- What the magazines USP is?
- What is its brand/house style?
Some good examples of analysis can be seen here:
Lesson on Task 3:
You need to complete an analysis of a minimum of 2 media companies:
- 1 large company [Bauer, IPC]
- 1 small company [Future, BBC Worldwide]
This analysis show contain the following information:
- Who are the company?
- What is their company history?
- What publications do they manage?
- A detailed look at 2 of these publications and their target audience. At least 1 of these publications should be a music magazine.
Try to make your post interactive and interesting with images and different presentation methods.